Marketing

• Flight Review reminder cards (old FAA 8710-5)
  Two of our readers teamed together to provide us easy access to another marketing tool. Next time you give a flight review give your “client” one of these. You should consider putting this form on the back of your business card.
• Learn to FLY
  Marketing ideas for the CFI at www.beapilot.com
• The Savvy Flight Instructor
  A common sense guide on how to market your skills as a CFI by Greg Brown.  If you want to be a successful CFI  you need to read this book.
• The Role of the Flight Instructor
  A good article on professionalism by AvWeb’s Howard Fried.
• Flight Instructor Liability “Tiger by the Tail”
  An interesting paper that discusses Flight Instructor liability. Some interesting  case studies may make you think twice about the need for insurance.